Mapscapes

A facilities map commissioned by an East Coast retirement community included an overview map of the entire property (above) and a detailed map of the interior of the common buildings (below)

Developers sometimes have only aerial diagrams or architectural floor plans to help them sell a project to prospective investors. One developer I've worked with decided to make his proposed multi-unit development come alive with a colorful rendering of the property (below) as it would look after all the work was completed. It worked. Investors wrote checks and the project became reality.

In response to a developer's request to show an abandoned lumber mill site repurposed for low and high-density housing, retail, restaurant, and recreational uses, I came up with this sketchy watercolor rendering showing these potential uses in a way that would interest prospective investors. My illustration includes an old sepia tone historical photo of the mill juxtaposed with a color rendering of the property with somewhat exaggerated representations of the various elements it could contain. 

Investors are sometimes notoriously laking in imagination. Some of my clients have therefore found it valuable to help paint a picture . . .  literally . . . of the potential uses for a bare piece of property when presenting plans. Diagrams and plot plans sometimes just don't tell a compelling enough story.